Connect & Reconnect
Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. Your customers are already interacting with brands through social media, and if you’re not speaking directly to your audience through social platforms like Facebook, Twitter, Instagram, and Pinterest, you’re missing out! Great marketing on social media can bring remarkable success to your business, creating devoted brand advocates and even driving leads and sales.
Paid & Organic Social Media Campaigns
A social media campaign is a coordinated marketing effort to reinforce or assist with a business goal using one or more social media platforms. Campaigns differ from everyday social media efforts because of their increased focus, targeting, and measurability.
SETTING SOCIAL MEDIA CAMPAIGN GOALS
A social media campaign should focus on a singular business goal, whether it’s on Facebook or Instagram.
Common goals for social media campaigns include:
- Getting feedback from users.
- Building email marketing lists
- Increasing website traffic
- Improving overall brand engagement
- Directly driving sales
